New Market Entry


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Our Market Entry Consulting Services

Expanding into new markets is one of the most effective ways for manufacturers to grow revenue, diversify risk, and strengthen long-term competitiveness. Whether you’re introducing a new product, pursuing exports, or exploring untapped customer segments, Catalyst Connection provides the expertise and tools to help manufacturers successfully navigate market entry and expansion.

We guide manufacturers through every stage of market expansion, including:

  • Market Research & Analysis – Identify growth opportunities, customer trends, and industry benchmarks.
  • Export & Diversification Planning – Explore domestic and international markets to reduce reliance on existing customers.
  • Product Launch & Positioning Support – Develop tailored go-to-market strategies that resonate with target buyers.
  • Risk Management & Competitive Intelligence – Anticipate challenges, monitor competitors, and make data-driven decisions.

Benefits of Partnering with Catalyst Connection

  • Increase sales through targeted market expansion strategies
  • Reduce risks with data-driven research and planning
  • Access new customers, industries, and geographies
  • Strengthen resilience against market fluctuations
  • Leverage grant programs and resources to support growth

Tools for Success

  • Market Opportunity Assessment – An initial step toward growing sales revenue in a new market. Catalyst Connection conducts on-line market research to determine the market size and key drivers and assess the competitive environment. This is followed by phone interviews with a combination of existing and prospective customers in the new market to determine their needs and receptivity to new entrants.
  • Market Entry Strategy – The Market Entry Strategy involves deciding how, when, and what actions are required to successfully enter a new market. This strategy and action plan builds off the market research conducted in the Market Opportunity Assessment which is the path to understanding a new market, as it helps identify success factors, potential challenges, and hidden opportunities.

Get Started Today

Ready to expand into new markets with confidence? Contact Catalyst Connection to learn how our New Market Entry consulting services can help your manufacturing company grow, diversify, and succeed.

Contact Us to start building your market expansion strategy.