Organization: Catalyst Connection
Location: Pittsburgh, PA (Hybrid)
Status: Internship (School Year & Summer)
Hours: Academic Year: 10–20 hours/week; Summer: up to 40 hours/week
About Catalyst Connection
Catalyst Connection is a nonprofit economic development organization dedicated to strengthening the manufacturing economy in Southwestern Pennsylvania. We work directly with small and mid-sized manufacturers to help them grow, adopt advanced technologies, develop their workforce, and compete globally. Our work is mission-driven, data-informed, and deeply connected to the success of regional companies.
Position Overview
Catalyst Connection is seeking a Business Analyst / Marketing Intern who is excited to apply analytical thinking and creative marketing skills in a real-world, mission-driven environment. This role offers hands-on experience supporting business analysis, CRM data, and marketing initiatives that help both Catalyst Connection and the manufacturers we serve grow and succeed.
The intern will work closely with our consulting, sales, and marketing teams to analyze data, develop content, and support outreach efforts. This is an excellent opportunity for a student interested in business analytics, data-driven marketing, economic development, and manufacturing innovation.
Key Responsibilities
Business Analysis & CRM Support
- Maintain and enhance company and contact records in Salesforce CRM
- Support data hygiene, enrichment, and reporting initiatives
- Research manufacturers, partners, and industry sectors to improve data quality
- Assist with dashboards and reports that support sales, marketing, and program impact
- Support pipeline tracking and marketing campaign attribution
Marketing & Communications
- Assist with development of content for social media, blogs, newsletters, and email campaigns
- Support marketing and communications for Catalyst Connection programs, peer networks, and events
- Help draft promotional materials and track engagement metrics
- Analyze marketing performance data to inform continuous improvement
AI & Digital Innovation
- Support internal initiatives exploring AI and data tools to improve marketing, research, and operational efficiency
- Help document workflows and use cases for AI-enabled analytics and communications
- Assist with content development related to advanced manufacturing, automation, and emerging technologies
Events & Program Support
- Assist with promotion and coordination of industry events, webinars, and peer network meetings
- Support follow-up communications and engagement tracking with manufacturers and partners
Qualifications
- Currently pursuing a degree in Business, Marketing, Data Analytics, Communications, or a related field
- Strong analytical and written communication skills
- Interest in business analysis, CRM systems, and marketing analytics
- Highly organized with strong attention to detail
- Curiosity about manufacturing, technology, and economic development
Preferred Skills
- Experience with Salesforce or other CRM platforms
- Familiarity with Excel, reporting tools, or basic data visualization
- Experience with social media management or content creation tools
What You’ll Gain
- Hands-on experience with business analysis, CRM systems, and marketing analytics
- Exposure to AI tools and data-driven decision-making
- Insight into the manufacturing ecosystem and how organizations support SMM growth
- Meaningful responsibility and the opportunity to see your work directly impact clients and programs
- Mentorship from experienced professionals in consulting, marketing, and economic development
How to Apply
Please submit a resume and brief statement of interest explaining why you are excited about this opportunity and how it aligns with your academic and career goals. Resumes can be sent to careers@catalystconnection.org