Growing Your Business:
New Product Development Consulting

Securing Success. A Systematic Process for New Products.

For your company to sustain growth, you have to consistently hit the windows of opportunity in regional, national and international markets with the right products and services at the right time. Catalyst Connection’s experienced advisors offer New Product Development (NPD) tools and services, tailored to your strategic plans, to help you develop new product and market strategies aligned with your company’s strategic direction, optimize your NPD processes to fit the strategy, and execute the plans at high levels of success. These services include:

• NPD Process Optimization - While your company already develops and launches products successfully, NPD will help do an even better job of developing stronger products in less time. By considering your markets, technologies, competition and resources, your NPD processes can be tailored to consistently provide better market returns.
• Strategic Market Analysis - Market shifts and changes in your customer base may be creating new product development challenges for your company. By quickly evaluating new and related markets, and the barriers and advantages to each, our Strategic Market Analysis service can have a profound effect on your business.

In addition to helping you refine your strategies and create sustainable processes, Catalyst Connection can also assist you with other projects that are key to your company’s success, including:

• New Product Ideation - Using proven tools, we assist your team to get the maximum out of brainstorming sessions, ensuring that they result in a powerful list of new product ideas for your company.
• Technology Insourcing - Our advisors can help you find and evaluate opportunities to capitalize on new product and process technology being developed at universities, national labs and other companies. Our connections to these resources may help you leapfrog your competition.
• Customer Partnering - Catalyst Connection can help you develop the right strategy and the right approach to relationship management for working collaboratively with your customers to successfully develop new opportunities.
• New Product Development Financing -
  - Small Business Innovation Research (SBIR) Program
  - Broad Agency Announcements and Other Vehicles
• Federal Procurement Programs - Tapping into the world of government contracts can be a challenge to small- and medium-sized manufacturers, but the opportunity to become a supplier of choice to the U.S. Federal government and its supply chain can mean big business for your company for years to come. Knowing what manufactured parts the government buys may help you identify a product you don’t currently produce that you could add to your product line to increase your bottom line!

CONTACT:  Connie Paluka, Senior Market Development Consultant, 412.918.4259